Hello Kitty Stratocaster: Fender’s Purr-fect 50th Anniversary Celebration

Step into the bold, colorful collab of Hello Kitty x Fender, with two iconic, worldwide brands. This collaboration marks 50 years of Hello Kitty by reintroducing the famous Hello Kitty Stratocaster guitar, blending Fender’s legendary craftsmanship with Hello Kitty’s unmistakable style. This limited-edition collection isn’t just a guitar — it’s a celebration, packed with character and designed for rockers of all ages ready to let Hello Kitty join them on their musical journey.

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Fender® x Hello Kitty® Pink Stratocaster®: Courtesy of Fender

For those who missed out on the early 2000s original or those who are ready to upgrade, the 50th-anniversary version of the Hello Kitty Stratocaster is here, featuring the quality and personality that makes it collectable from the first chord. Fender’s reliable build meets Hello Kitty’s playful flair, with a contoured Strat body and a smooth, easy-to-play “C”-shaped neck that brings out your best riffs and rhythms. With a punchy Fender-designed humbucking pickup and a deluxe Hello Kitty gig bag, this is a great way for any Hello Kitty fan to get into the world of guitars.

A Celebration of Style and Sound

This unique collection include the Hello Kitty Stratocaster guitar, a quirky fuzz pedal, and a variety of themed accessories and apparel, allowing fans to celebrate in style.

The Squier Limited Edition Hello Kitty Stratocaster

The Squier Limited Edition Hello Kitty Stratocaster is available worldwide, offering fans a fun and affordable way to experience this beloved collaboration. Priced at $499, it comes in either a lively pink or classic white finish, each with Hello Kitty graphics on the pickguard, headstock, and body. Designed with a comfortable “C”-shaped neck, this Squier model is easy to play and ideal for musicians at all levels who want a guitar that combines quality and character.

Hello Kitty Fuzz Pedal

The collection also includes a Hello Kitty fuzz pedal, adding a playful twist to any guitarist’s setup. This pink stompbox, complete with white Fender witch hat knobs and Japanese-translated labels, showcases Hello Kitty on the front panel. Known for delivering “woolly, splattering gain tones” with its unique character, this fuzz pedal is designed for guitarists who want to add a bold, distinctive sound to their music while celebrating the Hello Kitty aesthetic.

Accessories and Apparel

To further celebrate the collaboration, Fender has released a variety of Hello Kitty-themed accessories and apparel. Some items are available globally, while others are exclusive to Japan, giving fans a range of options to express their love for both brands. From straps and picks to apparel, these items are perfect for fans who want to immerse themselves in the Hello Kitty x Fender experience, whether on stage or as part of their collection.

A Global Celebration of Creativity and Individuality

Edward ‘Bud’ Cole, president of Fender APAC, describes the collaboration as a celebration of “the joy and creativity both brands have inspired worldwide.” With Hello Kitty fans across generations, Fender’s 50th Anniversary Collection is about more than just music—it’s about self-expression. Want to get the entire collection? Get the package deal here.


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A Purr-fect Encore: Fender Brings Back the Hello Kitty Stratocaster, and It’s Cuter Than Ever!

Step into the bold, colourful universe of Hello Kitty x Fender, where iconic style meets legendary sound! This collaboration marks 50 years of Hello Kitty magic by reintroducing the famous Hello Kitty Stratocaster, blending Fender’s legendary craftsmanship with Hello Kitty’s unmistakable, colourful style. This limited-edition collection isn’t just a guitar—it’s a celebration, packed with character and designed for rockers of all ages ready to let Hello Kitty join them on their musical journey.