Jelly Roll Clears the Air About His Cryptic Tweet and His Issue With the “Slimy Music Business”

While watching his stardom expand with his newest album Beautifully Broken, Jelly Roll continued to travel around the country, sharing his love for music and his fans. But online, the country star shared a different side of himself when discussing the music industry. Sending a somewhat cryptic message, Jelly Roll revealed how the music business was “slimy.” He also promised to “expose” the business. Not giving any more information, it seems that the tweet took on a life of its own, causing Jelly Roll to clear the air. 

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Appearing on The Pat McAfee Show, Jelly Roll wasted no time wanting to discuss the music industry and his thoughts on his original tweet. He said, “The first tweet I said, ‘I’ve seen some slimy stuff in the music business this week, don’t worry I’ll expose it later. My people know that whenever I sit down, I’ll talk about it. I’m honest. In hindsight, the word ‘exposed’ was maybe a little dramatic. But the word ‘slimy’ wasn’t. And the way people responded in the comments was like I said ‘satanic.’”

Using the show, Jelly Roll insisted that his message had nothing to down with satanic rituals or the Illuminati. But he did explain how his manager warned him about trying to land a No. 1 album, “I won’t say the artist’s name because I know a lot of artists are disconnected from what’s happening in the music business. I’m a little more hands-on with what’s happening behind the scenes. So I’m kind of keeping up with stuff. My manager sits me down and says, ‘Look man, I didn’t ever want you to get into a situation where you were aware of what happens when you start getting in conversations for number one albums. Because it’s just real dirty business.’”

[RELATED: Watch Jelly Roll and Keith Urban Team up for a Chilling Live Duet of “Don’t Want To”]

Jelly Roll Watches His Album Hit No. 1

Jelly Roll got a clear view of the music business when it came to album sales. “There was an artist that looked like his double daily projected, they weren’t even going to be within 50 or 60 thousand albums of me and Rod Wave. Then Thursday night before the Friday count-ins, 40 thousand album sales (show up) on a third-party aggregated site that fast.”

Thankfully, the numbers were sorted out as Jelly Roll added, “You are looking at that and it’s just slimy. I used a great term. That’s slimy. Now Luminate, who is charge of counting record sales, rejected these sales, which is how I ended up with the number one album. So that’s the truth…”

Besides clearing the air, Jelly Roll also took a moment to congratulate rapper Rod Wave on his success. “As far as I’m concerned, I want to congratulate Rod Wave on having the number one album. Because he was streamed more than me and the other two artists almost combined in consumption that first week. But we sold more records, because we still have a traditional fanbase that will go to Walmart and Target (to buy physical copies).”

(Photo by Scott Legato/Getty Images)

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