In the heart of 1971, the airwaves were graced by the profound melodies of what many regard as Marvin Gaye’s crowning achievement. Remarkably crafted in just 10 days, “What’s Going On” wasn’t just another song on the charts. Upon its release, it soared, capturing the top spots on both the R&B and pop charts and ensuring the album became a commercial titan, selling over two million copies and steadfastly gracing the charts for over a year. This work stands as the best-selling album of Gaye’s illustrious career. Beyond its commercial success, the song carries a profound meaning, delving into Gaye’s fervent social and environmental apprehensions. For those familiar with its lyrics, the resonance is unmistakable, but for the uninitiated, this piece stands as a deep dive into the meaning of an anthem that has, for over half a century, continued to challenge and inspire.
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Deep Roots in the ’70s Social Fabric
A masterpiece arising from the golden age of soul music, “What’s Going On” wasn’t just a chart-topper. It was a reflection, a mirror held up to a society in turmoil. It questioned the Vietnam War, highlighted environmental degradation, and pointed to systemic racism and economic disparities. The masterwork captures the spirit of the early 1970s, highlighting a period marked by activism, civil unrest, and a passionate call for change.
The Vietnam War was at its height, and many young American men of every color were being drafted, sent overseas, and returned in coffins. The pain and suffering of the war led Gaye to question, “Brother, brother, brother, there’s far too many of you dying.” These lyrics now, in the wake of movements like Black Lives Matter, still resonate deeply with African Americans.
Writer of the Song
While Marvin Gaye is the primary vocalist and is often associated with writing “What’s Going On,” the songwriting credits are actually shared between Al Cleveland and Marvin Gaye. The song’s inception began with Cleveland, but it was with Gaye’s input that it evolved into the iconic track we know today. Gaye’s personal experiences, especially stories from his brother Frankie who had returned from the Vietnam War, added depth and emotion to the lyrics.
Impact of the Song
The song hit the sweet spot of both commercial triumph and critical acclaim. It quickly soared to an impressive second place on the Billboard Hot 100 and then proceeded to take the top spot on the R&B charts. However, its impact went way beyond just numbers and positions. It marked a turning point in the journey of Motown’s musical style, proving that songs carrying meaningful social messages could also find a place in the hearts of the masses. The song’s significance doesn’t fade with time; its themes touching on war, racism, and environmental concerns keep on striking a chord with people, crossing generational boundaries.
Several artists have covered “What’s Going On,” including Cyndi Lauper, Chaka Khan, and Los Lobos, demonstrating its lasting appeal and influence across different genres and generations. These renditions have not only celebrated the original but have also added unique interpretations, ensuring that Marvin Gaye’s anthem remains fresh and relevant in contemporary times.
The Depth Behind Gaye’s “What’s Going On”
One might be surprised to learn that before launching his legendary solo career, Gaye was part of a boy band called The New Moonglows in the 1950s, performing alongside giants like Chuck Berry. This foundation in collaboration perhaps played a role in Gaye’s ability to create music that spoke to and for the masses, giving “What’s Going On” its universal appeal.
Digging deeper into Gaye’s personal experiences offers even more context to the profound depth of “What’s Going On”. The death of singer Tammi Terrell, with whom he performed legendary duets like “Ain’t No Mountain High Enough,” nearly ended Gaye’s career. The profound grief and introspection following Terrell’s passing resonated with the deep emotional undercurrents present in “What’s Going On.” Moreover, Gaye’s documented struggles, including his battles with depression and substance abuse, underscore the song’s poignancy. When he sings about societal struggles and cries out for understanding, it’s evident that Gaye’s plea is as personal as it is societal.
Another pivotal aspect of Gaye’s life that intertwines with the song is his tenure in the U.S. Air Force. Joining at the young age of 17 and subsequently being honorably discharged, Marvin had firsthand exposure to military life, an experience that certainly influenced the anti-war sentiments of “What’s Going On.” As the world listened to the song’s evocative plea, it was coming from a man deeply familiar with the inner workings of the very institution he questioned.
Lyric Analysis: “What’s Going On” by Marvin Gaye
Father, father
We don’t need to escalate
You see, war is not the answer For only love can conquer hate You know we’ve got to find a way To bring some lovin’ here today
Verse 1:
Starting with the lines, “Father, father, We don’t need to escalate,” Gaye directly addresses authority figures — likely referencing both parental figures and broader societal authority. The mention of “escalate” is particularly resonant, as it draws attention to the intensifying Vietnam War during the time Gaye wrote this song. Yet, his message is universal, emphasizing that conflict and aggression aren’t solutions. You see, war is not the answer, For only love can conquer hate underscores Gaye’s belief in the power of love to overcome societal challenges, highlighting the overarching theme of the song.
Picket lines and picket signs (sister, sister) Don’t punish me with brutality (sister, sister) Talk to me (sister)
So you can see (sister)
Oh, what’s going on (what’s going on) What’s going on (what’s going on) What’s going on (what’s going on) What’s going on (what’s going on)
Verse 2:
Further along, “Picket lines and picket signs” conjures imagery of protests and civil unrest — elements that were ubiquitous during the civil rights movement and Vietnam War protests. The plea, Don’t punish me with brutality, underscores the tumultuous relationship between authorities and citizens, particularly highlighting the struggles of African Americans facing police brutality. It’s a haunting reminder of the repeated cries for justice that still echo in contemporary protests. The repeated line Talk to me, So you can see urges dialogue, emphasizing the importance of communication in bridging divides. This theme of understanding is further emphasized in the chorus’ simple but poignant question, “What’s going on?” — a cry for clarity, empathy, and action.
The Final Note:
Over five decades have elapsed since the debut of “What’s Going On,” yet its profound impact endures, resonating as authentically as ever. This timeless masterpiece seems irreplaceable, its influence transcending eras. Gaye’s composition stands as a poignant testament to music’s remarkable ability to forge profound emotional, intellectual, and even therapeutic connections. It possesses the unique power to unify us. The initial chords and irresistible chorus continue to serve as symbols of Gaye’s yearning for a brighter future.
Regardless of whether you’re an avid soul music enthusiast or simply someone maneuvering through the complexities of modern existence, take a pause. Engage with Gaye’s enduring melody, immerse yourself in its profoundness, and let it ignite a spark within you. As Marvin Gaye rather simply put it, “Love, baby, love. That’s the only way.” And just maybe… through empathy and collective effort, we’ll find the answer to his timeless query, “What’s Going On?”
Photo by David Redfern/Redferns
