Fender Unveils Secret Weapon


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In celebration of the Jazzmaster’s 50th year, Fender is manufacturing an Elvis Costello Signature model. The Costello Jazzmaster replicates the Jazzmaster that he played while recording the 1977 album, My Aim Is True.

In celebration of the Jazzmaster’s 50th year, Fender is manufacturing an Elvis Costello Signature model. The Costello Jazzmaster replicates the Jazzmaster that he played while recording the 1977 album, My Aim Is True.


“The original guitar this model is based upon has been refinished, rebuilt, and has a new neck with Elvis’ name inlaid into the fingerboard, so we had to reference a lot of ‘70s-era photography, as well as Elvis’ personal anecdotes, to get it right,” said Justin Norvell, Fender marketing manager for electric guitars. “Elvis dialed in the finer details—the points that photos can’t tell you, like the feel and setup and the exact hue and luster of the finish—things only he would know.”
U.S.). They’ll be hitting your local guitar dealer this May. 

Costello had this to say about his beloved Jazzmaster, “This is a brutal-sounding guitar. It suits the way I play. But this guitar—it’s had a funny life. And I’ve just always stuck with it; I always come back to it. I’ve done all sorts of different music, but whenever it’s involved electric guitar, I don’t think there’s one record I’ve made on which the Jazzmaster doesn’t feature somewhere.”

So how much for your very own Elvis Costello Jazzmaster? The MSRP is $2149.99 (


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