Video Premiere: Tancred, “The Ring”

Video: “The Ring”

The artist: Tancred

Who’s that?: Tancred is Jess Abbott, a member of Minnesota indie pop trio Now, Now.

Fun fact: She started to play music by learning Boston’s “More Than A Feeling.”

Sounds like: indie pop with vocals that lean a little more pop-punk.  Think Land of Talk or Tegan and Sara.

Songwriter says: “‘The Ring’ is very much about loss and the inevitable craziness that follows,” Abbot tells us. “In the video I wanted to physically manifest the act of searching for what you lost, only to realize that it’s not really there. Still, I wanted the primary focus to be craziness, being alone in your room just losing it. Doing things you would never do under other circumstances. Being dangerous and scary.”