The 2025 March Madness Music Festival has a stacked lineup. The NCAA recently announced that Pitbull, Jelly Roll, and Chris Stapleton will headline each night of its upcoming music festival.
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Held in San Antonio, Texas, at Tower Park at Hemisfair, the festival will begin with the AT&T Block Party on April 4. Fans can expect performances from Ravyn Lenae and Doechii, before Pitbull takes the stage that evening.
Coca-Cola Live! is the event on April 5. Willow Avalon and T-Pain will get things started, before Jelly Roll performs his set.
Then, on April 6 at the Capital One Jamfest, fans will get to see performances from Brothers Osborne, Benson Boone, and Nathaniel Rateliff & The Night Sweats, leading up to Stapleton’s time onstage.
Past performers at the event include Rihanna, Kendrick Lamar, Keith Urban, and Maroon 5.
The free festival will be held alongside the NCAA’s Final Four tournament, which runs from April 4 to 7. In addition to the music, the festival will provide fans access to unforgettable entertainment and activations.
As for the basketball portion of the event, CBS will televise the Final Four, beginning with the National Semifinals on Saturday, April 5, and then the National Championship on Monday, April 7.
What the Music Festival’s Headliners Are Up to This Year
The lineup announcement comes amid a busy time for the headlining musicians. Pitbull, who’s set to play three shows in Las Vegas ahead of the music festival, is gearing up for his Party After Dark Tour, which will take him across Europe this June.
Meanwhile, Jelly Roll is currently on his The Beautifully Broken: Great Northern Tour 2025. Before the music festival, he’s set to play all over Canada and at the Tortuga Music Festival.
As for Stapleton, he recently finished the Australia and New Zealand leg of his All-American Road Show. After the 2025 March Madness Music Festival, he’ll kick off the U.S. portion of the tour in Philadelphia this May.
Photo by Andrew Chin/Getty Images
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