Last week, Taylor Swift drove a stake into the hearts of all Reputation enthusiasts by announcing she may never fully re-record her 2017 album. Oh, yeah—and she also gained full control over her entire discography for the first time in her career. Ending a six-year battle, the “Anti-Hero” singer, 35, recently purchased the master recordings to her first six albums. It’s a momentous occasion for Swift and her fans, and those closest to her are celebrating—including Travis Kelce, her NFL star boyfriend.
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Watch Shaq Join Travis Kelce in Celebrating Taylor Swift’s Latest Milestone
Hard launching their relationship in September 2023, Travis Kelce and Taylor Swift have made an effort to publicly support one another’s careers. Whether that looks like Swift cheering on Kelce and the Kansas City Chiefs from the sidelines, or the All-Pro tight end dancing in the audience at the Eras Tour, they’re there for all the highs and lows.
Travis, and his brother, retired Philadelphia Eagles center Jason Kelce, recently welcomed NBA legend Shaquille O’Neal to their New Heights podcast for an episode that aired Wednesday (June 4.)
“Hold on, I gotta show you guys something,” Shaq said, before playing the OG “I Knew You Were Trouble” off Swift’s 2012 album Red. Immediately, Travis joins the four-time NBA champ in lip-syncing and dancing along.
“That’s my favorite song in the world, brother,” Shaq declared.
Added Kelce, 35: “Shout out to Tay-Tay. Just got that song back, too. Just bought all her music back, so it’s finally hers.”
Travis Kelce on Taylor Swift reclaiming her masters after Shaquille O’Neal played ‘I Knew You Were Trouble’
— Taylor Swift Updates (@TSUpdating) June 4, 2025
“Shout out to taytay — just got that song back too. She bought all her music back so it’s finally hers.”
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Taylor Swift Now Owns All Her Music
Travis Kelce has plenty reason to celebrate, with Taylor Swift announcing in a May 30 letter to fans that she has now purchased her master recordings from Los Angeles-based investment fund Shamrock Holdings.
Shamrock Holdings bought the masters in November 2020 from music executive Scooter Braun. Braun had purchased Swift’s first six studio albums from her former label, Big Machine, the year before.
“To say that this is my greatest dream come true is actually being pretty reserved about it,” Swift wrote of the transaction.
Featured image by John Angelillo/UPI/Shutterstock
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